Content Marketing Strategy & Pricing

Content marketing has been deemed one of the most effective methods of lead generation online. While other companies focus solely on link popularity, the value that Express Business Professionals content marketing strategies provide stretches far beyond that of traditional link building. Express Business Professionals content marketing services include:

• A collaborative content marketing team comprised of individuals from every department of Express Business Professionals, including an SEO strategist, copywriting manager, and graphic designer
• Strategies dedicated to increasing your site’s overall power and rankings through high quality content signals
• Original content ranging in the form of infographics, branded blog posts, motion graphics and even eBooks

Why Have a Content Marketing Strategy?

As part of a comprehensive sales funnel, content marketing is an effective marketing strategy. It focuses on providing website visitors with interesting content that takes many forms, from blogs and articles to infographics or motion graphics. Instead of making hard sales pitches, content marketing serves as a way to introduce consumers to your brand. It’s a low pressure way to bring new leads into your sales process, all the while providing content that is truly helpful and useful.

While link building plans focus solely on text links, the value of content marketing comes from the myriad of departments involved and the creative techniques used to develop a content outreach strategy that goes far beyond traditional link building.

Other content marketing firms may focus just on creating your content—but we’re different. Our plans include everything from design and creation to SEO, outreach, social media, and link earning.

FEATURES                                                                                                                                                 BASIC PLAN                     AGGRESSIVE PLAN         MARKET LEADER

Content assets developed	3	7	14
Distribution of content on 3rd party websites	✓	✓	✓
Contextual links	✓	✓	✓
Keyword used in anchor text	At least 50%	At least 50%	At least 50%
Themed links	✓	✓	✓
Minimum link longevity or will be replaced (rarely happens)	1 year	1 year	1 year
Dedicated link building/outreach expert	✓	✓	✓
Online project management schedule	✓	✓	✓
Keyword research	✓	✓	✓
Development or optimization of website blog	✓	✓	✓
# of blog posts per month	2	4	8
# of press releases	1 – every year	1 – every 6 mo	1 – every 3 mo
# of infographics	1 – every year	1 – every 6 mo	1 – every 3 mo
Infographic research	✓	✓	✓
Infographic design	✓	✓	✓
Infographic promotion	✓	✓	✓
Infographic website outreach	✓	✓	✓
Infographic social outreach	✓	✓	✓
Infographic viral promotion	✓	✓	✓
Estimated backlinks per infographic	15+	15+	15+
Creating of motion graphic (based on inforgraphic research)	✓	✓	✓
Motion graphic design	✓	✓	✓
Motion graphic promotion	✓	✓	✓
Motion graphic website outreach	✓	✓	✓
Motion graphic social outreach	✓	✓	✓
Motion graphic viral promotion	✓	✓	✓
Estimated backlinks per motion graphic	6+	6+	6+
Ongoing monthly traffic & goal reporting	✓	✓	✓
Keyword rank checker access (Updates weekly)	✓	✓	✓
Social media monitoring interface access	✓	✓	✓
Competitor intelligence report		✓	✓
Creation & promotion of an eBook			✓
1 Hour Consultation with Express Business Professionals,			✓
Monthly Link Reporting	✓	✓	✓
Duration	1 year	1 year	1 year
Monthly Content Marketing Investment:	$1,500	$3,000	$6,000

Need more information? Call Us: (865) 275-8760                                                                              Get Quote                            Get Quote                        Get Quote

Why is Web Content Marketing so Powerful?

Unlike traditional internet marketing plans that focus on one area of improving search engine rankings and traffic, online content marketing is a service that impacts your overall web presence. It introduces customers to your company or brand without being pushy. It convinces repeat visitors that you are trustworthy. And content marketing can spread your name far and wide, ensuring that more people know about you and what you are about.

The work doesn’t stop after your content is published. To really unlock the hidden power of content marketing, you need links. A website outreach specialist will work to secure high quality content signals for your website and the content produced, which will increase your site’s overall power and rankings.

These content links are well worth the content marketing costs. Search engines view them as one of the most powerful signals for a site’s ranking and authority. Additionally, these backlinks establish an online brand through the original content being created. They can be in the form of custom infographics, branded blog posts, or even motion graphics, infographics, or eBooks and whitepapers.

What Do Express Business Professionals Content Marketing Packages Include?

Team members from every department of Express Business Professionals collaborate on our content marketing plans. A single content marketing team includes the following members:

• an authority blogger
• a copywriting manager
• a video producer
• a graphic designer
• a search engine optimizer
• a content strategist
• a website outreach specialist
• a social media marketer

Our comprehensive content marketing services are enacted by professional, experienced team members who are experts in their fields. By choosing a content marketing plan from Express Business Professionals, you’re choosing quality delivered by a team who knows how to get your content created, shared, and spread.

What’s the Value of Content Marketing Services?

Social media is growing in popularity and importance by the day. If you are not creating content that can go viral or be shared in the many social networks, then your website and brand will fall behind the curve. However, creating effective content that will inspire social media users to interact and repost your brand’s message does not happen quickly.

With a combined 150+ years of internet marketing and research experience, the Express Business Professionals content marketing strategists are able to provide award-winning service to your brand. Through our competitive content marketing pricing, you’ll find a dedicated team devoted to creating the exact type of content that online searchers want to share.